DEAL OF THE DAY

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Changing the World, One Hoof at a Time
At SmartPak, our mission is simple: to make the world a better place for horses and riders alike. We're driven by the belief that smart, simple solutions can power healthier horses and happier riders—every day.

Our Story: Inspired by Westley
The SmartPak journey began with a horse named Westley. Our founder, Becky Minard, was dedicated to caring for him and quickly learned that Westley needed daily supplements. When she bought them, she thought the solution was simple—but it wasn’t. Soon, she realized that feeding supplements consistently was a challenge for many horse owners and barn managers. Westley wasn’t alone in needing extra care.

And so, the SmartPaks™ supplement feeding system was born—designed to make supplementing easier for everyone.

Driven by Passion
At SmartPak, our inspiration still comes from horses. We’re a team of horse enthusiasts who are proud to be rider-focused SmartPakers. We’re not just a company—we’re a group of people who understand the needs of horse lovers because we are horse lovers.

And every day, we’re grateful to be part of a community where letters from customers often come with pictures of ponies. That’s what fuels our drive to keep creating solutions that make a difference in the lives of horses and riders everywhere.